You may know ‘Company DNA’ by other names: ‘brand,’ ‘purpose and values,’ ‘special sauce.’ Company DNA represents the intangibles that make your organization one-of-a-kind.
Penrose helps leaders:
• adapt to external pressures like shifting markets, disruptive competitors, and quarterly earnings expectations
• evolve from a private to public company
• manage the succession of a visionary founder or leader
• unlock the next stage of growth and positive impact